Location: The Pearl Mall,Doha, Qatar
Total Area: 100 sqm
Snacky is a candy store located in the cinema area of The Pearl Mall in Doha, Qatar. Working with an existing logo, the project focused on strengthening the brand’s presence within a high-traffic retail environment — enhancing visibility, recognition, and overall customer experience across multiple touchpoints.
We introduced a simple yet distinctive striping system, bringing rhythm, energy, and a more playful expression to the existing identity.
The intervention was designed to be highly visible and instantly recognizable, particularly within a fast-paced retail context. This approach was extended across packaging, merchandise, and a concept interior inspired by the whimsical world of Willy Wonka & the Chocolate Factory — creating a cohesive and engaging brand experience.
-Packaging Design
-Brand Enhancement
-Interior Concept Design
-Product Design & Supply
“A simple intervention that transformed the brand experience.”
Working from an existing identity, the project successfully strengthened brand recognition and enhanced customer engagement, contributing to increased sales performance.
Over 100,000 paper bags were produced, together with a full range of branded merchandise and packaging for online customers — all designed, supplied, and produced by Epoca Design in Thailand to ensure consistency and quality across every touchpoint. A concept interior was also developed, exploring a more immersive and imaginative retail experience.